Author Archive

Getting and Keeping Massage Clients

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Your main task is to build and maintain an active massage client base that will keep your appointment book full.
You must first attract people who want your massage therapist services, then keep as many clients coming back as possible. As a rule, it takes more time, effort and money to attract new business than it does to keep it. Realize, too, that it may take several years to build a thriving massage practice. Knowing this from the beginning ...

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Massage Therapists – Get Organized

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Most massage therapists have solo practices, which means you get to wear all the “hats” in your business. It also means if you don’t really plan your time well, you can wear yourself out trying to get everything done. The last thing your clients need is a stressed-out massage therapist trying to help them to relax!

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Massage Therapists – Concept the Ideal Practice

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A good place to start is to write down your concept of the ideal practice. Write down all the little details that come to mind. You’re painting a picture of the future you want to create, so don’t scrimp on the particulars! If you can make a good living doing things exactly the way you’d like to ...

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Massage Therapists – You’re the Boss

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If you’ve always worked for others as a massage therapist, one important skill to develop is to think like a business owner.

As an employee, you may work at a business in which systems have been developed before you ever came along. You may be unaware of the many steps taken to keep the gears in motion. You just come ...

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Massage Therapists – Listen to your clients

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Since the real assets of your practice are your clients, learning how to be a safe and caring communicator is a vital step in your long-term success.

Remember that people’s situations and moods change from day to day. And if there is one massage marketing tip I can provide to you, it’s listening to your client.

As you talk with clients, ...

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Massage Therapists – Cultivate Confidence

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To be successful, you must be mentally prepared. It’s well worth your time to make sure
you really believe in your own abilities as a therapist and as an independent
businessperson. Here’s why:

When you decide to start your own massage practice, you are the “life force” of your
business. It only exists to the degree that you create it. ...

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$99 Massage Newsletter Marketing Kit

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The marketing tool that pays for itself in less than two hours.
The $99 Massage Marketing Kit includes everything you need to get your client newsletters up and running.

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