April 16, 2018

It’s been a while since I posted. In the past few years, my wife and I have been caregivers to her parents, dealt with her breast cancer, and relocated to Florida to be near our kids and grandkids. Through it all, I’ve continued to create the monthly educational massage newsletter for you to send to your clients.

Having turned 65 earlier this year, I’m (finally) getting to devote more attention on Massage Marketing and Massage Newsletters, the businesses I started 20 years ago. What I’ve missed the most over the past several years is getting to talk with many therapists each week, discussing their marketing needs and hearing the stories on how my Staying in Touch newsletters have helped them build successful practices.

My lessons learned from these past few challenging years are to remain focused on your goals and that persistence can see you through the unexpected surprises life presents.

One of the first things most new therapists learn when they start their massage practices is that they have lots of little details to attend to regularly to keep things organized and their business growing. And one essential detail that can take much of that time is promotion and marketing.

Getting the word out about your services is an obvious vital step in creating new business, just as maintaining regular contact with your clients is a key part in keeping your schedule full. Your marketing efforts are also one of the easiest things to put on the back burner when you’re having a busy week attending to all those other details.

The last thing you want to do is to fall behind on your marketing and have to rebuild that momentum you’ve worked so hard to create. The simple solution? Take advantage of our educational tools to stay in touch with your clients. The more they know about the benefits of massage, the better clients they’re likely to become.

Whether you choose our ready-to-go client newsletters, our e-newsletter service, or our Client Education Letter package that provides you with content for your own social media marketing efforts, you’ll find it easy to stay in touch with your clients regularly. And that’s working smart, leaving you more time for all those other details begging for your attention. Remember, this is where your persistence really pays off!

If you have any questions about any of our services or want to discuss your marketing plans, please contact me. I’m here to help you succeed!

To give you a little incentive to give our services a try, here are some special offers:

• Purchase the $99 Marketing Kit and get a 3-month trial subscription for free ($30 value)

Which is the better choice, our monthly newsletter service or the $99 Marketing Kit?

The monthly newsletters cover the latest studies on massage benefits and current health news. If you want to share all the latest with your clients, choose the monthly service.

The $99 package includes 24 issues on specific massage subjects (back pain, stress, etc.), an educational library at your disposal to share with your clients. Price per issue is just $4.12, making the package a more cost-efficient marketing choice.

The above offers are good through the end of the month, so take advantage of these specials now!